One of the most frustrating realizations for business owners who are beginning the search engine optimization process – and especially those who are launching new business websites or changing domain names – is that Google doesn't especially care for quick changes.
Internet marketing exceeds newspaper ads? In December, the Wall Street Journal reports another notch in the shrinking newspaper belt. U.S. spending in 2010 on online ads will hit $25.8 billion, surpassing the $22.8 billion spent on print ads in newspapers. Newspapers have b …
The G3 Group donated design and hosting in order to help the children at St. Vincents during Christmas. Thanks to all who donated for a good cause. We had to work quick – 3 days from design to launch including integrating an option for people to donate via PayPal… …
Although there are a number of ways to create a button that is search engine friendly - often the standard Arial or Times text will not do - you want something graphical but you don't want to give up any SEO value. The answer is easy with this CSS rollover image.
Your "bounce rate" is one of the key performance indicators you should be monitoring in your web analytics. Bounce rate means a visitor came and left (without digging deeper into your site or performing any actions) - but often the implications can be a little more complex.
…
A key performance indicator (KPI) defines and measures progress toward a business goal. I use the term to define the specific web metrics that measure your website's performance. Like your business KPIs, website KPIs can be vastly different for each and every website. Your we …
The signs that guide me on the highway are not much different from the visual clues when navigating a website. There may be strong clues, weak clues, distractions, and even detours. Much like the restaurant before my exit at King’s Dominion – repeat visitors even use “r …
I attended the Search Engine Strategies 2010 conference in New York on March 22-26, 2010 and there was no shortage of information about usability and its direct impact on being successful. From eye tracking studies to results of real usability studies for the top e-commerce w …
Recent reports from comscore indicate BING is gaining ground… biting into Yahoo market share but not touching Google. Google Sites led the U.S. core search market in June with 65.0 percent of the searches conducted, followed by Yahoo! Sites (19.6 percent), and Microsoft …
SEO is much like a "long-term" investment... it's not a quick fix. Put your "SEO" net in the water, let it grow over time and pay nothing for the resulting catch.... that's a good investment!
