Introduction
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Search Engine Optimization

improving positioning in natural search results

SEO improves your website's relevance and positioning but it also improves the usability for human visitors.

search engines

research and identification

The process of SEO starts with researching your industry and online competition. We identify keywords that are most often typed into search engines by people seeking your products or services. We uncover strategies that are driving traffic for your competition and formulate a plan to acheive positioning and visability.

improving performance

In the process of SEO we examine your site structure, linking, navigation and user friendliness. We often measure your keyword densities and assess your content in order to improve the overall user experience as well as the search engine positioning.

linking

Inbound links to your website have a great influence on your positioning. We seek out and make contact with sites in your industry that are willing to link to your site.

search engine submissions

We manually submit your website to major search engines and directories and document all inclusions and positions you obtain.

the measure of success

During the process of marketing your website it is important to know where your traffic is originating. Using our proprietary tracking software, we can analyze and report what keywords and search engines or media are producing visitors versus conversions. This gives you a clear, concise picture of your return on investment.

 

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