Internet marketing exceeds newspaper ads? In December, the Wall Street Journal reports another notch in the shrinking newspaper belt. U.S. spending in 2010 on online ads will hit $25.8 billion, surpassing the $22.8 billion spent on print ads in newspapers.
A recent survey by Entrepreneur magazine shows that as a result of today’s economy, businesses are cutting expenses and reducing labor costs. Along with all the cuts, an overwhelming 76% said they’re relying more on web-related activities to drive sales.