A visually attractive website and optimized content is a winning combination in the eyes of your visitors as well as search engines.
Great content will generate more traffic
One of the biggest hurdles businesses face is producing content for their website. It not only has to be an accurate reflection of your business, it should be written for the web. This means it has to be ultra-engaging for human readers and optimized for search engines.
Boost Your Visibility
Our copywriting service covers the process of writing digital content for landing pages, product pages, blog posts, and everything in between. Compelling content can keep your website visitors engaged and lead them to take actions that are important to you.
As experts in SEO, we can transform your existing web content using SEO copywriting techniques, inserting keywords in all the right places and structuring your internal links to add an extra layer of optimization.
- Website Content and Product Content
- Blogs to help your SEO
- Guest Posts to boost your inbound links
Preparing content for your website
Abbreviate Your Messages
Web visitors tend to be less patient when it comes to reading online content. Deliver your content in easily digested stages rather than using big blocks of words.
Content Length
Web pages range from 300 to 1000 words or more. However, the optimal length should be the number of words it takes to engage your visitor and persuade them to take action. When you are trying to rank high for a topic, more high-quality content is better.
Keep it simple
Visitors should be able to skim your content - use bullet points to highlight important areas.
- Be concise and use shorter sentences
- Write at an eighth grade level or below when possible
- Avoid jargon and corporate-speak
- Write your content like a conversation (not a sales brochure)
- More content is better if you are trying to rank in search, however, deliver it in manageable pieces
- Don’t forget to include calls to action
Web Development
We are the WordPress experts in Baltimore. We also work with Drupal, ColdFusion, PHP & more.
Ecommerce
Grow your online business with our Ecommerce design & development.
Logo & Graphic Design
Versatile and simple logo design or redesign to keep your brand modern & fresh.
Hosting & Maintenance
Worry-free blazing fast, web hosting and maintenance services.